Careem
About Careem
Careem is a Dubai-based technology company operating as a 'super app' across the Middle East, North Africa, and South Asia. Founded in 2012, it began as a ride-hailing platform and has expanded to offer services such as food and grocery delivery, bike rentals, payments, and other daily needs through a unified app. Careem serves over 50 million customers in more than 70 cities across 10+ countries, employing thousands of staff and partnering with over a million 'Captains' (drivers and couriers). Uber acquired Careem in 2020, and in 2023, UAE telecoms company e& acquired a 50% stake in the Careem Super App, with Uber retaining the ride-hailing business.
Detected Buying Signals (2)
Proof Snippet (1)
Assist in the implementation and enhancement of ERP systems to improve financial reporting.
Proof Snippet (2)
The posting states that the candidate must translate customer behavior insights into programmable journeys stitched across product surfaces, CRM, and marketing automation platforms, and explicitly mentions integrating with mar-tech stacks such as Braze and Iterable, as well as owning the roadmap for integrating with customer data platforms (CDPs), notification systems, experiment orchestration layers, and analytics observability pipelines. This indicates a strong intent to evaluate and implement new marketing automation and customer data integration solutions.