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The posting states the role includes 'owning and enhancing our MarTech ecosystem, including marketing automation platforms like Marketo or Blueshift, with an eye toward integrating emerging AI tools' and requires 'hands-on experience leading vendor evaluations and migrating to a new MarTech stack'.
The posting states: 'owning and enhancing our MarTech ecosystem, including marketing automation platforms like Marketo or Blueshift, with an eye toward integrating emerging AI tools', and 'hands-on experience leading vendor evaluations and migrating to a new MarTech stack.' These indicate a clear intent to evaluate and implement new software tools.